Focused Ascension is a wellness brand based in Indianapolis, dedicated to helping clients achieve their life goals through mindfulness, meditation, and personalized programs. As the founder embarked on this new journey, she sought a logo design to define and establish the brand's identity.
the details
The owner of Focused Ascension envisioned a yoga-inspired design to reflect the brand's commitment to mindfulness and personal growth.
We compiled images of people practicing mindfulness for the moodboard.
Focused Ascension received a brief brand guide that included the primary logo, typography, and color palette.
